The speaker feels split in two. There is the "new me," a version of herself that other people adore, and there is the "real me," the one she thinks has been pushed aside. She describes the new self with a string of flattering words: funny, smart, romantic, cute, nice. Yet she says she hates her, because this person is "nothing like me."
The poem gets more interesting in its last two lines. The speaker first calls the new self "arrogant and naive," but then the pronoun's meaning seems to shift: "She hates being shy, paranoid. Ugly." It suggests the real self is the one who is hated, or that the two selves despise each other. Either way, the speaker seems trapped between a mask and a person she doesn't like being.
The title, "Facade," fits this. The mood is bitter and lonely, with short, blunt lines that feel like a confession. Being praised doesn't comfort her, because the praise isn't for who she thinks she really is.